It wasn’t too long ago that we had some high ambitions of keeping the site fresh and full of blog posts to keep things alive and well. Like most plans, things didn’t turn out that way. We got super busy working on some titles we have talked about, and some that we can’t.
For years, we sat on our old logo. Too busy to invest any time into creating something that felt right, but always wanted too. Eventually that feeling grows, from a small nagging voice in the back of your head to a driving force at a company. In the summer of 2016, we collectively decided we needed to create a brand that would be the face of the company for a decade to come.